2.5 million babies worn and counting!
" The Boba Wrap is the best baby wrap for your little one's earliest months. Suitable for all shapes and sizes, while allowing you to create a custom fit, it's extremely versatile and comfortable at the same time. "
Explore Boba Wraps and Baby Carriers
Boba Classic Wraps
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Our classic supportive stretchy wrap (0-18 months)
Boba Serenity Wraps
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Breathable & silky soft bamboo viscose blend wrap (0 - 12 months)
Boba X
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One carrier for every body from birth to toddlerhood and beyond (0-36 months)
Boba Bliss
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COMING SOON
Boba Classic 4GS
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Streamlined for simplicity (0-24 months)
Boba Air
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Lightweight & packable, the ultimate travel carrier (4-24 months)
Rooted in tradition and grounded in science
We truly walk the talk! Devoted to babywearing and passionate about exploring the science behind it, we have been working closely with experts, academics, and specialists for over a decade, exploring, funding, and supporting various biometric and medical studies!
Carefully designed for babies and parents
Because little developing hips matter. Every one of our products enables optimal ergonomic positioning in inward-facing front & back carry positions and promotes healthy hip and spine development for your baby. We are honored to have been certified hip-healthy by the International Hip Dysplasia Institute.
Boba Bliss
New here?
Trying to pick the best baby carrier? Look no more!
Take our ultimate quick quiz or see our comparison page to help you make a well-informed decision that ensures comfort for your growing family and safety for your precious cargo.
Shop Boba Best Sellers
Get the perfect combination of comfort and convenience with Boba's award winning Baby Wrap! Crafted from a buttery soft French Terry fabric blend, it allows you to carry your little one hands-free while also providing breastfeeding privacy. Certified hip healthy by International Hip Dysplasia Institute too!
Here for you every step of the way.
Still can't quite figure out what all the straps and buckles do? Baby doesn't seem positioned correctly? Just want to confirm that your baby is ergonomically positioned and comfortable?
We want you to have the safest, most ergonomic, comfortable & magical experience wearing your baby, so we are proud to have multiple dedicated babywearing educators on our team to support you on your journey!
Browse our educational resources, watch the video tutorials, dive into our research papers or reach out for a complimentary fit consultation!
2.5 million babies worn and counting!
"100% buy this carrier!
I love this carrier!!!!! My babe falls asleep literally minutes after i put him in. It’s very comfortable! I never want to take it off I love having him so close!
All together a wonderful experience with our boba!"
UPDATE: My baby is now 18 months old and we have used this carrier DAILY. It's great for any outings, and we also use it when he's giving us trouble falling asleep. We now have the toddler seat inserts on and mostly use it in a back carry and I LOVE IT. Money well spent.
It's also easy and quick to get my 6 week old situated. It's great for when he's fussy in the evening, I'm able to care for the older baby and he is happy and content in the boba X.
10/10 would recommend!!!