[{"id":414260134106,"handle":"bf-2022","title":"BF 2022","updated_at":"2023-03-29T06:04:41+02:00","body_html":"","published_at":"2022-11-28T10:59:26+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_inventory","relation":"greater_than","condition":"1"}],"published_scope":"web"},{"id":403426476250,"handle":"boba-classic-wraps","updated_at":"2023-03-18T11:10:38+01:00","published_at":"2022-04-16T22:41:00+02:00","sort_order":"manual","template_suffix":"","published_scope":"web","title":"Boba Classic Wraps","body_html":"\u003cmeta charset=\"UTF-8\"\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBoba Classic Wrap is perfect for a hands-free and cozy bonding experience with your little one. \u003c\/span\u003e\u003cspan class=\"a-list-item\" data-mce-fragment=\"1\"\u003eMade of 95% French Terry cotton\u2028\u003c\/span\u003e\u003cspan class=\"a-list-item\" data-mce-fragment=\"1\"\u003e,\u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003e this wrap offers an extra secure hold with less bounce than our Serenity Wrap. Machine washable fabric that make this wrap easy to use and maintain. This award-winning product fits babies from 7lbs \/ 3.2kg and is the ideal choice for a gentle and comfortable carrying experience.\u003c\/span\u003e\u003cbr\u003e","image":{"created_at":"2023-01-19T23:25:10+01:00","alt":"Wrap your little one in Boba Classic Wrap for a gentle and secure hold! Made with ultra-stretchy 95% French Terry cotton, this award-winning baby wrap fits newborns up to 7lbs \/ 3.2kg, providing an extra secure hold with less bounce than our other wraps.","width":381,"height":574,"src":"https:\/\/cdn.shopify.com\/s\/files\/1\/2385\/1645\/collections\/Screenshot_2022-04-15_at_22.23.21_032586a2-a6d1-485d-94d4-09862418d36e.png?v=1674167110"}},{"id":57098895453,"handle":"boba-products","title":"Boba Products","updated_at":"2023-03-26T19:03:43+02:00","body_html":"","published_at":"2018-07-24T22:26:58+02:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"starts_with","condition":"Boba"},{"column":"title","relation":"not_contains","condition":"beco"}],"published_scope":"web"},{"id":450078221,"handle":"boba-baby-wraps","updated_at":"2023-03-21T07:55:32+01:00","published_at":"2017-09-22T17:27:10+02:00","sort_order":"alpha-asc","template_suffix":"","published_scope":"web","title":"Boba Wrap","body_html":""},{"id":450078477,"handle":"quick-order","title":"Quick Order","updated_at":"2023-03-29T06:04:41+02:00","body_html":"","published_at":"2017-09-22T17:27:10+02:00","sort_order":"alpha-asc","template_suffix":"quick","disjunctive":false,"rules":[{"column":"variant_price","relation":"greater_than","condition":"0"},{"column":"variant_inventory","relation":"greater_than","condition":"1"}],"published_scope":"web"},{"id":398363033818,"handle":"shop-boba-best-sellers","updated_at":"2023-03-22T19:32:13+01:00","published_at":"2021-12-22T20:34:31+01:00","sort_order":"best-selling","template_suffix":"","published_scope":"web","title":"Shop Boba Best Sellers","body_html":"\u003cspan data-mce-fragment=\"1\"\u003eShop Boba's best-selling baby carriers and wraps for babies and toddlers! Our safe, stylish products let you experience true \"freedom together\" with your little one. Enjoy adventures big and small!\u003c\/span\u003e\u003cbr\u003e"}]
Our Black Wrap: Classy, chic and universally flattering. Pulls any outfit together.
Comfort and convenience meet with our award-winning baby wrap Boba's Classic Wrap Black. Keep your little one cozy wherever you go with this one-size-fits-all wrap, made from a buttery soft 95% French Terry cotton blend. Not only is it perfect for cuddles, but the ergonomic design provides maximum comfort for parents, allowing for proper weight distribution no matter your size or shape. With its adjustable spandex fabric, the wrap won't stretch out over time and can be used as its own breastfeeding privacy blanket, letting you nurse without taking baby out. Additionally, our Baby Wraps are certified hip-healthy by the International Hip Dysplasia Institute so that you know you're always doing right by the newest member of your family.
Wrap yourself and your little one in love in a beautiful + magical way!
Heavier-weight cotton knit that's warmer, sturdier, and has less bounce than our Serenity Wrap.
Designed to fit babies from 7lb (3.2 kg), it's perfect for bonding hands-free with the littlest of littles.
Adjustability 10/10 Softness 9/10 Support 8/10
95% French Terry cotton with 5% Spandex to retain its shape and bounce back.
Designed for use with babies from birth up to 35 pounds (16 kilos), but works best up to 20 lbs (9 kilos). Approx. 5.5 yards in length (5 meters).
One size fits all — a perfect carrier for petite & plus size parents alike!
Intelligent fabric will cling perfectly to the contours of your body and your baby. It enables a custom fit with a unique four-way stretch that provides flexibility and adjustability!
Stretchy wraps mimic the environment of the womb perfectly, with rhythmic bounce keeping calm and content wrapped cozy and warm close to your heart. Improve baby’s sleep, help regulate their heart rate and body temperature, increase weight gain and reduce infant crying! The upright tummy-to-tummy position will also help calm colic and reduce gas and reflux.
Perfect for skin-to-skin contact & nursing in the carrier, wraps promote bonding and help establish a strong and successful breastfeeding relationship!
Read more on how humans have evolved to be worn and thrive on close physical contact!
You can be both — independent and free, yet connected and secure.
Venturing out or simply caring for their siblings is hassle-free when your little one is close to you. No constant checking on the baby, you can rest assured that they are right where they’re supposed to be.
The Boba Wrap enables optimal support in your little one's natural ergonomic position through all stages!
We're looking to get those little hips supported in a spread squat position and their back covered up to the back of the neck. Froggy legs and gently rounded spine. All easy to achieve in the Boba Wrap.
In fact, all of our products have been certified "Hip Healthy" by the International Hip Dysplasia Institute.
Easy to wrap, easy to wear!
The one way to tie, no-guess usability of our wrap is a favorite for all new parents.
And once you have the wrap on, you can pop baby in and out. No re-tying needed!
"This is the third wrap I have purchased and it’s the only one I’ll be using from now on! It’s comfortable, doesn’t hurt my back, the material is soft and it’s easy to breastfeed in it. Love this wrap!"
"I can finally get things done around the house, plus it soothes the baby almost instantly!"
"This is my go to baby shower gift for a first time parent. It is by far the best soft baby wrap!"
“We are designed to grow and be strengthened by every event, no matter how mundane or awesome. The flow of nature and seasons, people, apparent catastrophes, pleasantries—all are experiences of interaction to be enjoyed and opportunities for learning.”